Mundo Esperança (Hope World) is a game addressing the relevance of philanthropy. It was created in 2013 for the Criança Esperança campaign, in association with Rede Globo and UNESCO.
The player goal is to give back color to world. She will need to understand the doubts and skepticism of the people, and try to create convincing arguments about the importance of donations.
The game is a Brazilian pioneering initiative to approach the philantropic theme in a playful way. The game design was conceived specifically for the campaign, and extensively researched and playtested.